3rd Annual
Seafood Festival

Saturday, October 14, 2017
4-7pm (VIP Entry at 3pm)

Celebrate the sea at the 3rd annual OFF THE HOOK Seafood Festival on the iconic Santa Monica Pier in honor of National Seafood Month, benefiting the Surfrider Foundation of West LA-Malibu. This foodie fundraising event will showcase the city’s best restaurants and chefs with dishes featuring their favorite underwater inredients.

Enjoy seafood tastings, live music, interactive displays, games, the annual Oyster Shucking Competition, a sustainable seafood VIP Lounge and learn about the sustainable seafood movement. OFF THE HOOK will highlight Santa Monica’s unrivaled seafood offerings, and help raise awareness and funds for Surfrider’s Ocean Friendly Restaurant Program,
and help protect the world’s oceans and beaches.


OFF THE HOOK will raise funds for the Surfrider Foundation
and awareness for the sustainable seafood movement.


Our mission is to offer a fun, foodie fundraising event that celebrates our beloved sea creatures, chefs, fishermen and ecosystems, and preserve our world’s oceans.

About Surfrider Foundation

The Surfrider Foundation is a nonprofit grassroots organization dedicated to the protection and enjoyment of our world’s oceans, waves and beaches through a powerful activist network. Founded in 1984 by a handful of visionary surfers in Malibu, California, the Surfrider Foundation now maintains over 500,000 supporters, activists and members, with more than 80 volunteer-led chapters and 60 clubs in the U.S., and more than 350 victories protecting our coasts. Learn more at

How can you help the Sustainable Seafood movement & Eat More Seafood that’s healthy and locally sourced? Check out the tips below:
  • Seafood is one of the healthiest sources of protein on the planet! It is an excellent source of low-fat protein that is packed with nutrients like Omega-3 fatty acids that provide health benefits for people of all ages.
  • Don’t just stick with the same seafood you’ve always been eating. By choosing different types of seafood, you also help reduce pressure on highly targeted species. And you may discover some new favorites.
  • Take the family on a fun outing to one of the many fisherman’s markets scattered throughout the coast to find out from local fishermen  what the catch of the day is, and leave with a healthy seafood dinner for you and your family.
  • Just as with fruits and vegetables, certain seafood items can only be harvested at certain times of the year. By knowing what’s in season, you can choose local seafood at its freshest.
  • Shrimp is the most consumed seafood item in the U.S. and most of it is imported. Try these four types of shrimp that are harvested responsibly right here in Southern California:
    1. Spot Prawns
    2. Ridgeback Shrimp
    3. Pink (Ocean) Shrimp
    4. Coonstrip Shrimp
  • Eat more seafood from a balanced supply of well-managed wild-capture fisheries and environmentally-responsible aquaculture.
  • Buying local helps keep dollars and jobs in the U.S. and rewards those who are abiding by a stringent suite of rules and regulations designed to promote healthy ocean ecosystems and communities.

Tips brought to you by:
Seafood for the Future





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